Design It, Promote It, Sell It

Design It, Promote It, Sell It: Online Marketing for Your Crochet and Knit Patterns by Marie Segares

Design It, Promote It, Sell It: Online Marketing for Your Crochet and Knit Patterns by Marie Segares coverWhether you’re a veteran or brand new to the world of designing crochet and knit patterns, you’ve surely noticed that a lot has changed in the online world and yarn universe in the past few years. This book includes a crash course in marketing, dozens of ways to promote your patterns online, suggestions for posting on social media, tools for using analytics to find out what is working, and checklists and resources to use in your own business. Refine your marketing strategy and learn the tools you need to get your patterns in front of the right customers.

Buy the Book

Design It, Promote It, Sell It is available in three editions to meet your needs.

  • The PDF Edition is a 69-page PDF ebook including 3 printable questionnaires and 3 printable checklists for your design business.
  • The Print Edition (coming soon) is a paperback book including the same questionnaires and checklists as the PDF Edition.
  • Design It, Promote It, Sell It is also available as a streamlined Kindle ebook.

About the Author

Marie Segares, host of the Creative Yarn Entrepreneur Show podcastMarie Segares is a crochet and knitting designer, crafts blogger, teacher, podcaster, college professor, and small business consultant. Marie is the author of ​Make Money Teaching Crochet: Launch Your Business, Increase Your Side Income, Reach More Students​. She hosted the Creative Yarn Entrepreneur Show, a podcast for yarn industry indies, for two years and 71 episodes.

Marie shares crochet and knitting patterns, crafts projects and tutorials, and recipes on her blog, Underground Crafter​. Marie’s patterns, tutorials, and articles have been published in ​Crochet World​, ​I Like Crochet​, ​I Like Knitting, ​Inside Crochet,​ ​Love of Crochet​, ​Love of Knitting​, ​Pom Pom Quarterly​, and the ​Quick & Simple Crochet​ booklet series.

In addition to teaching crochet and knitting classes locally, Marie has also taught or presented at BlogHer, Creativation, Finger Lakes Fiber Arts Festival, North Jersey Fiber Arts Festival, Pittsburgh Knit and Crochet Festival, Snap! Conference, and #WeAllGrow Summit by Latina Bloggers Connect.

Marie is a graduate of Barnard College. She earned her MPH at Columbia University and her MBA at New York University. She is currently enrolled in the EdD program in Organizational Leadership Studies at Northeastern University.

Follow the Virtual Book Tour

Learn more about the book during the virtual tour, starting here! Or, buy the book now:

  • The PDF Edition is a 69-page PDF ebook including 3 printable questionnaires and 3 printable checklists for your design business.
  • The Print Edition (coming soon) is a paperback book including the same questionnaires and checklists as the PDF Edition.
  • Design It, Promote It, Sell It is also available as a streamlined Kindle ebook.